Atlantic City Aiming for the Full Vacation Package
When most people think of Atlantic City; casinos, gambling, bright lights and the boardwalk all spring to mind. In an effort to broaden its appeal and be attractive to a wider audience, Atlantic City recently launched a new tourism campaign. The campaign, which is called “Do AC,” is being promoted on a national level by outlets like USA Today, New York Daily News and FOX News. It highlights the area’s excellent shopping opportunities, which include new additions to Atlantic City outlets, and family-friendly options like local beaches. In short, it strives to show a whole other side of Atlantic City.
Atlantic City is often touted as a great place for adults to have fun, but it has plenty to offer people of all ages. By day, families can spend time at area beaches, which are clean and inviting. The area’s events calendar is jam-packed with many exciting things, including a wide variety of concerts. The Do AC campaign also promotes the city’s famous boardwalk, which is a wonderful place for families to stroll, hang out and have fun. The city is counting on the campaign to raise awareness about the many things that it has to offer beyond fun and games for adults.
New Additions Enhance Appeal of Atlantic City
A lot of changes have been underfoot in and around Atlantic City. While the boardwalk and casinos remain, exciting new additions like the first-class Revel Resort are sure to attract a lot of attention. Atlantic City is also a shoppers’ paradise. There are several Atlantic City outlets, where shoppers can find amazing deals on many designer products. The area is also studded with upscale spas that allow people to enjoy a little pampering. New nightclubs and restaurants also spring up all the time and add to the appeal of this world-famous destination.
A Full-Fledged Vacation Destination
Although many locals already know about everything that Atlantic City has to offer, those from outside the area are typically misinformed. There’s a common misconception out there that Atlantic City is strictly about gambling, nightclubs and casinos, but that simply isn’t true. With any luck, the new Do AC campaign will show people around the country that Atlantic City has a lot more to offer. From gorgeous beaches to superior outlet shopping, Atlantic City has something for everyone. Visitors can stroll along the boardwalk or beach by day and experience incredible casinos and clubs by night. Atlantic City truly offers a full vacation package.
Stephen Craig is a part of an elite team of writers who have contributed to hundreds of blogs and news sites. Follow him @SCraigSEO.