Running a doctor’s office can be a lot of hard work. Depending on the size of your staff and your patient list you can be busy in the office working with patients all day and still not be able to finish every task demanded of you. Piling more work on an overloaded staff is not the answer, and hiring another full-time or part-time staff member could add more than you’d like to your existing expenses. Instead of staying up all night trying to finish an ever-increasing work load why not try outsourcing key job components. Not only will outsourcing save you time, but it can also save you money since you won’t need to pay for employee training, insurance, or benefits. Below are three different types of jobs that can easily be outsourced and performed by a third-party service provider.
A third-party call center will handle incoming and outgoing calls for you whenever your office is closed or unavailable. This can be crucial in ensuring that you don’t miss any important calls coming in from a patient. There are many types of call centers available, but a medical call center, which is trained to specifically serve the health care industry and is HIPAA compliant, is the best choice for any medical center or clinic looking to have their calls outsourced. In addition, you want to find a call center which will be able to personalize their services to meet your offices unique needs. This can include personalized calling scripts and availability of patient information for other health care personnel who may need further assistance with your patient.
A medical billing company can take care of all aspects of a patient’s bill including billing customers, follow-ups, tracking, reports, and verifying each bill they work on. Since there are many steps associated with medical billing, especially when submitting to insurance companies, such as medical coding a medical billing company is a great way to save time and resources by leaving the details of billing to them and focusing on your patients instead. Since patient billing information is also covered by HIPAA law it is important to make sure that whichever medical billing service you choose is up-to-date on HIPAA training and that their employees have complete understanding of confidentiality laws concerning patient privacy.
Nowadays, with the increasing use of Internet marketing, along with older marketing practices such as telephone and direct mailing, there are more ways to market your business than ever. Instead of making marketing easier for the average small medical office it has made it harder and more time-consuming. Figuring out the benefits of each type of marketing and how to implement them into your business structure could keep you busy all day and night if you let it. Why not try outsourcing your marketing to a third-party marketing company who knows the intricacies behind the advertising world and can make them work for your office. In this day and age the right use of marketing tools can make or break your business. A marketing or advertising service can take care of each of the different aspects of selling your business while you focus on the actual day-to-day work of running your business. They can help bring in more clients, increase your potential client list, and they can do it all while you are busy taking care of your clients. If you’re having trouble knowing the difference between a blog post, a tweet, a postcard, and a sales letter then outsourcing your marketing services could end up making you more money and freeing your time as well.
Kurt Duncan is the Director of Operations of MedConnectUSA.com. MedConnectUSA is a leading medical answering service and has been serving the healthcare industry since 1991.